Digital Marketing for Automotive Businesses

Your competitors are online. Your shop should be too.

We build websites, run local SEO, and manage email marketing for independent auto repair shops, detailers, and custom shops. Transparent pricing. No contracts.

3.2×

avg. increase in inbound calls

90 days

avg. time to first results

$0

setup fees, ever

30 days

cancel anytime, no penalties

The Problem

Most automotive shops are practically invisible online.

70%

of independent automotive shops don't show up in Google's local map pack — the first thing customers see.

8 in 10

people search online before choosing a repair shop, detailer, or custom builder. If you're not there, they're going to your competitor.

Most shops

have no email list, no follow-up system, and leave thousands in repeat business on the table every month.

What We Do

Everything your business
needs to grow online.

01

Website Design

A fast, mobile-first website built to convert visitors into booked appointments or quote requests. 5 pages, service menus, gallery, and fully yours — no monthly hosting fees to us.

From $1,200
02

Local SEO

We get your shop into Google's map pack — the 3 results that appear before everything else. Includes Google Business Profile optimization, citation building across 50+ directories, review generation, and monthly rank tracking.

Monthly service
03

Email & SMS

Automated service reminders, seasonal promos, and win-back campaigns sent to your customer list. Set up once, runs on its own. Average shop recovers 15–20% of lapsed customers within 90 days.

Monthly service

Our Work

Built for the automotive industry.

View Live Demo →
apexauto-columbus.com

Honest Auto Repair · Columbus, OH

Your car fixed right. No runaround.

Family-owned shop on the east side. We've been keeping Columbus cars on the road since 2009.

Book an Appointment
(614) 555-0199

Every site is custom-built for your business. Explore the full demo →

Why Pacesetter

We know cars. We know marketing.

Most marketing agencies don't know the difference between a ceramic coat and a vinyl wrap, or a cam swap and a coilover install. We do. That means we speak your customers' language, understand your services, and know what drives someone to book.

We work exclusively with automotive businesses — repair shops, detailers, custom fabricators, tire & wheel shops, and everything in between. No generic packages, no corporate bloat, no 12-month contracts. Just straightforward marketing that gets your phone ringing.

Published Pricing

You know exactly what you're paying before we ever talk.

Month-to-Month

Cancel with 30 days notice. We earn your business every month.

You Own Everything

Your website, your content, your data. Always.

Automotive Only

We only work with automotive businesses. Repair shops, detailers, custom shops — not generalists.

Get In Touch

Let's see if we're
a good fit.

Fill out the form and we'll take a look at your current online presence for free. No pitch, no pressure — just an honest breakdown of where you stand and what we'd do differently.

Free website audit included
Response within 1 business day
No obligation, no pressure

Transparent Pricing

No surprises. No contracts.

Cancel anytime with 30 days notice. Website builds are a separate one-time fee.

Launch

$497/mo

Get found on Google fast.

  • Google Business Profile full setup & management
  • Citations built on 50+ directories (Yelp, BBB, RepairPal & more)
  • Review request system — auto SMS after every service
  • Reputation dashboard — monitor & respond to reviews
  • 4 GBP posts per month
  • Monthly rankings & review count report

Website build available as $1,200 add-on

Get Started

Starter

$997/mo

Get found and keep customers coming back.

  • Everything in Launch
  • 2 email + SMS campaigns per month (written by us)
  • Automated service reminder sequences
  • Lapsed customer win-back campaign
  • Pitlane CRM — Starter plan included
  • Priority support (12-hr response)

Website build available as $1,200 add-on

Get Started
Most Popular

Growth

$1,997/mo

Your full marketing department.

  • Everything in Starter
  • Professional website — built & hosted by us (included free)
  • 4 email + SMS campaigns per month
  • 2 conversion landing pages
  • Pitlane CRM — Growth plan included
  • Monthly campaign calendar sent to you

Website included — live within 48hrs of signing

Most Popular — Get Started
Best Value

Elite

$3,497/mo

Dominate your market.

  • Everything in Growth
  • 4 SEO blog posts per month
  • Competitor conquest campaign
  • Pitlane CRM — Pro plan included free ($297 value)
  • Monthly 30-min strategy call
  • Priority response — under 4 hours

Website included + maintained & updated monthly

Best Value — Get Started

Add-on — One Time

Website Build

5-page mobile-first website built for your shop — homepage, services, about, reviews, and contact with appointment booking. Speed optimized, SEO ready, fully yours. No monthly fees to us.

Homepage + 4 pages Appointment booking Mobile optimized SEO ready You own it

$1,200

one-time

Get Started →